Privacy Policy

Border Limousine ("we," "our," or "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use our website at borderlimo.com, book our services, or otherwise interact with our company. This policy is drafted in compliance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable Canadian provincial privacy legislation.

By using our website or services, you consent to the practices described in this Privacy Policy. If you do not agree with the terms outlined herein, please do not use our website or services.

1. Information We Collect

We may collect the following types of personal information:

Information You Provide Directly

• Contact information: Full name, email address, telephone number, and mailing address
• Booking details: Pickup and drop-off locations, travel dates and times, number of passengers, vehicle preferences, and special requests
• Payment information: Credit card numbers, billing address, and related financial data (processed through secure, PCI-compliant payment processors)
• Travel documentation: Flight numbers, passport or identification details when required for cross-border travel services
• Communication records: Emails, phone call records, and live chat transcripts when you contact our customer service team

Information Collected Automatically

• Device and browser information: IP address, browser type and version, operating system, device type, and screen resolution
• Usage data: Pages visited, time spent on each page, referring URLs, click patterns, and navigation paths
• Location data: Approximate geographic location based on your IP address
• Cookies and tracking technologies: As described in Section 3 below

2. Use of Information

We use the personal information we collect for the following purposes:

• Service delivery: To process and fulfil your limousine bookings, manage reservations, dispatch chauffeurs, and communicate trip details
• Payment processing: To charge for services rendered, issue receipts, process refunds, and maintain accurate financial records
• Customer communication: To respond to inquiries, send booking confirmations, provide trip updates, and follow up on service quality
• Service improvement: To analyse usage patterns, improve our website and mobile experience, and enhance our fleet and service offerings
• Marketing: To send promotional offers, newsletters, and service updates, where you have provided consent or where permitted by law
• Safety and security: To ensure the safety of our passengers and chauffeurs, prevent fraud, and comply with regulatory requirements
• Legal compliance: To meet our obligations under applicable Canadian federal and provincial laws, including tax reporting and regulatory requirements

3. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience and gather analytical data. The types of cookies we use include:

• Essential cookies: Required for the website to function properly, including session management and security features. These cannot be disabled.
• Analytical cookies: Help us understand how visitors interact with our website by collecting anonymised usage data. We use Google Analytics for this purpose.
• Functional cookies: Remember your preferences such as language, region, and previously entered booking information to provide a more personalised experience.
• Marketing cookies: Used to deliver relevant advertisements and track the effectiveness of our marketing campaigns across platforms.

You can control and manage cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website. Most browsers allow you to block or delete cookies via their privacy or settings menus.

4. Third-Party Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information with the following categories of service providers, solely for the purposes described in this policy:

• Payment processors: Secure, PCI-compliant third-party payment gateways that process credit card transactions on our behalf
• Chauffeur network: Affiliate drivers and partner limousine operators who fulfil bookings in specific regions, receiving only the information necessary to complete your trip
• Technology providers: Website hosting, email service, and analytics providers that assist in operating our digital platforms
• Legal and regulatory bodies: Government authorities, law enforcement, or regulatory agencies when required by law or to protect our legal rights
• Cross-border authorities: For clients utilising our cross-border travel services, we may share necessary travel documentation with Canadian and United States border agencies as required by law

All third-party service providers are contractually obligated to protect your personal information and use it only for the purposes for which it was disclosed.

5. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Specifically:

• Booking records: Retained for a minimum of seven (7) years for tax and regulatory compliance
• Payment information: Credit card details are not stored on our servers; they are processed and retained by our PCI-compliant payment processor
• Communication records: Customer service correspondence is retained for up to three (3) years
• Website analytics data: Anonymised usage data is retained for up to twenty-six (26) months
• Marketing preferences: Retained until you withdraw your consent or unsubscribe

When personal information is no longer required, it is securely destroyed or anonymised in accordance with our data retention procedures.

6. Your Rights Under PIPEDA

Under the Personal Information Protection and Electronic Documents Act (PIPEDA), you have the following rights regarding your personal information:

• Right of access: You may request access to the personal information we hold about you. We will respond to your request within thirty (30) days.
• Right to correction: You may request that we correct any inaccurate or incomplete personal information in our records.
• Right to withdraw consent: You may withdraw your consent for the collection, use, or disclosure of your personal information at any time, subject to legal or contractual restrictions. Withdrawal of consent may affect our ability to provide certain services.
• Right to complain: If you believe your privacy rights have been violated, you may file a complaint with our Privacy Officer or with the Office of the Privacy Commissioner of Canada at www.priv.gc.ca.

To exercise any of these rights, please contact our Privacy Officer using the information provided in Section 7.

7. Contact for Privacy Inquiries

If you have questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact our designated Privacy Officer:

We will acknowledge receipt of your inquiry within five (5) business days and provide a substantive response within thirty (30) days.

8. Updates to This Policy

We reserve the right to update or modify this Privacy Policy at any time. When changes are made, we will update the "Last updated" date at the top of this page. Material changes may be communicated through a prominent notice on our website or via email to clients with active bookings.

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your personal information. Your continued use of our website and services following the posting of changes constitutes your acceptance of those changes.